Case Studies/Marketing/HEALTHY PLEASURE GROUP LIMITED
Creditors' voluntary liquidation

HEALTHY PLEASURE GROUP LIMITED

Manchester based marketing company Healthy Pleasure Group Limited, which was incorporated on 16 July 2019, has entered creditors' voluntary liquidation. The insolvency process commenced with the appointment of 2 joint liquidators on 31 March 2026, with the first failure date recorded on 6 April 2026. This winding up was formalised under sections 100 and 109 of the Insolvency Act 1986.

Key facts
Company no.12105379
SectorMarketing
Incorporated16 Jul 2019
Reg. officeManchester M2
Appointed6 Apr 2026
Office holderLee Morris, Marshall Peters
The timeline · incorporation → liquidation
16 Jul 2019
Incorporated
Registered as 12105379. Marketing.
11 Jan 2021
Board changes begin
First of the director resignations before failure.
14 Apr 2021
First accounts filed
accounts-with-accounts-type-micro-entity
6 Apr 2026
Liquidator appointed
Creditors' voluntary liquidation.
6 Apr 2026
Gazette notice published
Notice 5103417 in The Gazette.
20 Apr 2026
Statement of affairs
Sworn statement of assets and liabilities.
30 Apr 2026
Latest accounts filed
accounts-with-accounts-type-micro-entity

What the data was telling us

Readings from The Gazette and Companies House, in the firm's final two years.

Insolvency statusCVL
StatusCreditors' voluntary liquidation
Gazette refNotice 5103422
EditionThe Gazette
Appointed byMembers & creditors
UnderInsolvency Act 1986, s.100 & s.109
Financial positionAs at 2026-03-25
Deficiency to creditors£132,117
Estimated assets£23,295
Total liabilities£155,412
Secured creditors£0
Unsecured creditors£32,523
Filing trajectoryLate filing
Incorporated16 Jul 2019
Last accounts30 Apr 2026
Confirmation stmtFiled
Account typeMicro-entity
Director stabilityBoard churn
Appointments5 since 2019
Resignations0 in final 12 mths
Active directors2
Avg tenure2.8 yrs
Practitioner appointedPractitioner
PractitionerLee Morris
FirmMarshall Peters
RoleLiquidator
IP numberIP 31850
Appointed31 Mar 2026
View profile →
Practitioner appointedPractitioner
PractitionerJohn Thompson
FirmMarshall Peters
RoleLiquidator
IP numberIP 32230
Appointed31 Mar 2026
View profile →

Lessons behind the liquidation

01
Micro entity reporting limits external visibility

Healthy Pleasure Group Limited filed micro entity accounts, with the last accounts dated 30 April 2026. While this reporting type reduces administrative burdens, it provides minimal financial detail to creditors. Consequently, suppliers have limited balance sheet transparency to assess credit risks before insolvency occurs.

02
Board stability maintained up to the liquidation date

The company maintained 2 active directors with 0 resignations in the final 12 months, indicating a unified board decision. Across the company history, there were 5 appointments since 2019, with an average tenure of 2.8 years. This suggests that the transition to liquidation was not preceded by chaotic director departures.

03
Structured winding up via joint appointments

Lee Morris of Marshall Peters was appointed alongside a colleague on 31 March 2026, acting as 2 joint office holders. This joint appointment under Notice 5103422 ensures that there is sufficient capacity to manage the liquidation. Liquidators will now oversee the orderly wind down of the marketing operations in Manchester.

Pattern context

This case represents a typical insolvency pattern where micro entities in the marketing sector maintain a small corporate footprint but remain vulnerable to swift liquidation when trading conditions deteriorate.

Indicative basis · modelled across LIQUI's corpus, indicative, not predictive
The full forensic report

Every charge, every filing, every appointment, in one dossier.

Director histories across related entities, the full debenture instrument, creditor estimates, and the practitioner's record on comparable cases for HEALTHY PLEASURE GROUP LIMITED.